B&B Privacy Policy

Privacy Policy

Effective Date: 06/24/2025

Bella & Bear ("we", "us", or "our") respects your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, and share your information—including through SMS communications—and your rights in relation to that information.

By using our website, subscribing to our marketing services, or interacting with us, you agree to the practices described in this Privacy Policy.

1. Information We Collect

We collect the following types of information when you interact with us:

Personal Information

  • Name, email address, phone number, shipping and billing addresses

  • Purchase history and customer support interactions

  • SMS opt-in status and preferences

Automatically Collected Information

  • IP address, browser type, device identifiers

  • Website usage, time spent on site, clicks, cart activity

  • Location data (if you allow location access via browser or mobile device)

  • Cookies and similar tracking technologies

2. How We Use Your Information

We use your information to:

  • Fulfill and manage orders

  • Provide customer support

  • Communicate via email and SMS

  • Send promotions, product updates, and abandoned cart reminders (if opted-in)

  • Personalize your experience, including based on your location or on-site behavior

  • Improve website functionality and marketing effectiveness

  • Prevent fraud and enforce legal terms

3. SMS Marketing and Notifications

If you opt in to receive SMS messages, we will send you:

  • Order and shipping updates

  • Abandoned cart reminders

  • Promotional and marketing offers

Message frequency varies. Message and data rates may apply.

You can opt out at any time by replying STOP to any message. For help, reply HELP or contact us at hello@bellaandbear.com.

We use third-party services such as Klaviyo to send SMS communications and manage performance. These platforms may receive your mobile number and related interaction data (e.g., clicks, unsubscribes). Your number will never be sold, and is only used for marketing and transactional purposes.

Carriers are not liable for delayed or undelivered messages.

For more details, see our SMS Terms of Service below.

4. Location Tracking

If you allow us to access your location via browser or device settings, we may use this data to:

  • Show you relevant offers or nearby promotions

  • Tailor your experience based on your region

  • Optimize our customer service and shipping options

You can turn off location permissions at any time in your browser or device settings.

5. Sharing Your Information

We do not sell your personal information. However, we may share data with trusted third-party service providers to help us:

  • Process payments and fulfill orders

  • Send marketing emails and SMS (e.g., Klaviyo, Meta/Facebook, Google)

  • Analyze website usage and marketing performance

  • Provide customer support

All service providers are contractually required to protect your information and only use it to perform their services.

6. Cookies and Tracking Technologies

We use cookies and similar technologies to:

  • Track website usage and performance

  • Remember your preferences

  • Deliver personalized content and ads

  • Support cart recovery and abandoned cart reminders

You can manage your cookie preferences in your browser settings.

7. Your Rights

You have the right to:

  • Access, update, or delete your information

  • Opt out of marketing emails or SMS messages

  • Request information about how we use and share your data

To exercise these rights, contact us at hello@bellaandbear.com.

8. Data Security

We take data security seriously and use encryption, SSL certificates, and restricted access controls to safeguard your information. However, no online platform is completely secure—please use caution and protect your login credentials.

9. Children’s Privacy

We do not knowingly collect or solicit personal information from children under the age of 13. If we learn we have collected such information, we will promptly delete it.

10. Changes to This Policy

We may update this Privacy Policy from time to time. Changes will be posted here with the updated effective date. We encourage you to review it regularly.

11. Contact Us

If you have any questions or concerns, please contact us:

Bella & Bear
Email: hello@bellaandbear.com
Website: https://www.bellaandbear.com

12. SMS Terms of Service <a name="sms-terms-of-service"></a>

By subscribing to Bella & Bear’s SMS marketing messages, you agree to receive recurring automated promotional and personalized messages (e.g., cart reminders) at the phone number you provided. Consent is not a condition of purchase.

  • Message frequency varies

  • Message and data rates may apply

  • Reply STOP to unsubscribe or HELP for assistance

  • Carriers are not liable for delayed or undelivered messages

For more information, contact us at: hello@bellaandbear.com