Bella & Bear Simply Serene Calm & Bright Serum — Glow Starts Here

Ready for your glow-up? Simply Serene is your daily dose of calm clarity—packed with brightening botanicals, gentle exfoliants, and deep hydration to help even skin tone, fade dark spots, and smooth texture. It’s your morning magic in a bottle.

This lightweight, multi-tasking serum targets dullness, discoloration, and dehydration, leaving your skin visibly brighter, smoother, and oh-so-serene.

Quick Facts

Skin Type: All skin types, especially dull, uneven, or sensitive
Texture: Lightweight serum
Scent: Light botanical (no added fragrance)
Use: AM, daily
Key Benefits: Brightens, evens tone, hydrates, smooths texture
Hero Ingredients: Reishi, Licorice Root, Botanical Hyaluronic Acid, Glycolic Acid
Free From: Parabens, Sulfates, Synthetic Fragrance
Vegan & Cruelty-Free: Always
Made In: USA, in small batches

Why You’ll Love It
✔ Brightens dull, uneven skin
✔ Helps fade dark spots and pigmentation
✔ Smooths texture + gently exfoliates
✔ Plumps with deep hydration
✔ Strengthens and calms stressed skin
✔ Vegan, cruelty-free, and free from sulfates and parabens

Star Ingredients

• Organic Reishi Mushroom & Licorice Root – Natural brighteners that help fade dark spots and support a more even skin tone.
• Glycolic Acid & Organic Willow Bark – Exfoliate dead skin cells, decongest pores, and reveal a smoother, more radiant surface.
• Botanical Hyaluronic Acid (from Cassia Seed) – Binds moisture to your skin for a plump, hydrated glow that lasts.
• Organic Aloe Vera – Soothes and hydrates while supporting your skin’s natural repair process.
• Organic Schisandra & Gotu Kola – Powerful adaptogens that help boost resilience, improve tone, and support firmness.
• Organic Jojoba Oil & Vitamin E – Nourish and protect with skin-loving oils that mimic your natural sebum without clogging pores.

How to Use

1. After toning, apply 2–3 drops to clean fingertips.
2. Gently press into your face and neck—don’t forget the décolleté!
3. Let it absorb for a minute before applying your moisturizer or SPF.

Use each morning to start your day with calm, hydrated, radiant skin.

Aqua (Deionized Water), Hamamelis Virginiana Water (Witch Hazel), Cassia Angustifolia Seed (Plant Based Hyaluronic Acid), Glycerin (Kosher Vegetable), Organic Aloe Barbadensis (Aloe Vera) Leaf Juice, Dimethyl Sulfone (MSM), Ganoderma Lucidum (Organic Reishi/ Kojic Acid) Extract, Glycolic Acid, Salix Alba Bark (Organic Willow Bark/ Salicylic Acid) Extract, Pimpinella Anisum (Organic Anise) Extract, Cochlearia Armoria Root (Horseradish) Extract, Glycyrrhiza Glabra Root (Organic Licorice) Extract, Schisandra Chinensis (Organic Schisandra) Extract, Melissa Officinalis (Organic Lemon Balm) Extract, Foeniculum Vulgare (Organic Fennel) Extract, Panax Quinquefolius Root (Organic Ginseng) Extract, Melissa Officinalis Seed Oil (Melissa Essential Oil), Simmondsia Chinensis Seed (Organic Jojoba) Oil, Tocopheryl Acetate (Vitamin E), Organic Centella Asiatica (Gotu Kola) Extract, Equisetum Arvense (Horsetail) Extract, Geranium Maculatum (Wild Geranium) Extract, Taraxacum Officinale (Dandelion) Extract, Hydroxyethyl Ethylcellulose, Carrageenan, Ethylhexylglycerin, Sodium Benzoate, Potassium Sorbate

Q: How long will it take to see brightening results?

A: While individual results vary, with consistent daily use, most users begin to see improvements in skin clarity and a reduction in the appearance of dark spots within 4-8 weeks.

Q: Is this serum hydrating, or just for brightening?

A: It is deeply hydrating. It's formulated with plant-based Hyaluronic Acid and Aloe, which plump the skin with moisture, diminishing the look of fine lines and creating a smooth, supple canvas.

Q: This serum contains acids. Will it make my skin tingle or peel?

A: Our formula contains Glycolic Acid and natural Salicylic Acid to gently exfoliate. A slight, temporary tingling sensation can be normal upon application. However, it is formulated to be gentle and should not cause peeling or significant irritation. If you are new to acids, we recommend starting with use every other day.

Q: Do I need to wear sunscreen when using this serum?

A: Yes, absolutely. Using exfoliating acids can make your skin more sun-sensitive. It is essential to apply a broad-spectrum sunscreen every morning when using this product to protect your skin and your results.

Q: Is this product nut-free?

A: This product is formulated without any nut-derived ingredients. However, it is manufactured in a facility that also handles nut oils. While strict cleaning protocols are followed, we cannot guarantee against trace cross-contamination for those with severe allergies.

Where we ship

We ship domestically to all 48 contiguous states within the U.S.

Domestic Shipping

We offer standard shipping on all orders shipping to the 48 contiguous United States.

We aim to pick and pack your order in 2 business days however please allow 4 business days before contacting us if you haven't received your tracking. Once you receive your tracking number, you should expect your package within 4–5 business days.

Delivery time is determined from the date the order is shipped. Most orders ship the following business day. However, processing time varies depending on the availability of our products and does not include weekends or holidays.

For shipping to non-contiguous states of Alaska, Hawaii and all offshore United States territories and possessions (American Samoa, Guam, the Northern Mariana Islands, Puerto Rico, and the U.S. Virgin Islands) please request a shipping quote at support@bellaandbear.com

International Shipping

Shipping is calculated at checkout and is based on weight. You can choose different shipping options based on your location. 

If you have any questions please contact us at support@bellaandbear.com

IMPORTANT

Please be aware that current conditions may cause some delays in shipping. We do our absolute best to ship your items as quickly and securely as possible but sometimes things happen that are simply outside of our control

Very Important 

Please email us on support@bellaandbear.com or use the Contact Form to contact us if you have any questions about our products or your order. 

Please make sure to include your order number and you address and full details of the problem, this way we can help you as efficiently as possible 

RETURN POLICY

FOR Bella & Bear RETURNS, PLEASE Email OUR CONSUMER SERVICES DEPARTMENT AT support@bellaandbear.com.

We guarantee total customer satisfaction with the items that you purchase on the Bella & Bear wholesale website. If you are not completely satisfied with your online purchase, you may return any item that you are unsatisfied with.

You may return merchandise purchased from our website within 30 days of the original shipping date.

You will be refunded for the merchandise total, plus applicable sales tax paid. If you return any part of an order that was part of a promotion, your refund may be reduced. Shipping and handling charges are not refundable unless you receive a defective or wrong item. Please use standard ground delivery when returning items. Reimbursement will only be made at this rate.

Please allow 14 business days for us to process your return and 1 to 2 billing cycles for the return credit to appear on your credit card statement.

Please return your merchandise by following the instructions below:

• Email us at support@bellaandbear.com
• Include order number, items to be returned, and reason for return

Refunds will be remitted in the same form as the original purchase when possible. Please note that gift orders will be refunded to the original purchaser.

If you need additional assistance, please feel free to contact our Consumer Services Department via email at support@bellaandbear.com.

Very Important 

Please email us at support@bellaandbear.com or use the Contact Form if you have any questions about your order or your return. 

Please make sure to include your order number and you address and full details of the problem, this way we can help you as efficiently as possible