Jeffree Star just doesnt quit, right?! Just when you thought Blood Sugar was to die for, he goes and drops Blue Blood... and even when we're still not over that he goes and surprises us with the brand new BloodLust collection!

Of course the collection features an 18 pan shadow palette .. but this one is different! Its hexagonal and draped in the most opulent purple velvet housing. While Bloodsugar focused mainly on red tones and blue blood offered us, well, blues; BloodLust is bursting with purple based tones.

The BloodLust palette ($54) houses a mix of formulas including matte, metallic and 'glass' and each shade has a regal name;

Next up, there are 5 new shades in The Gloss family for this collection. Each one is housed in its own metallic purple carton and is $18. Shades included are;

• Lord Star - Fuschia with purple and Blue reflects
• Iridescent Throne - Pale Icy lavender 
• Wizards Glass - Bronze with pink and gold reflects
• Sorcery - Light Peach with pink reflects
• Sickening - Periwinkle with gold & pink reflects

There is also a brand new Extreme Frost Highlight which is exclusive to the JS website. Shade 'Choking on Ice' has a purple diamond hue and comes in luxe vegan leather box. This retails for $50.

You can also pick up the purple mini lip bundle named 'Queen Bitch' ($52). It houses 8 shades, 2 of which are brand new.
Royal Amour - metallic icy lavendar (New)

• I'm Vulgar - Chrome Fuschia (New)
• I'm Royalty
• Scorpio
• Virginity
• Blow Pony
• Clout
• Berries on Ice

Extras in the collection include

• a purple version of the star crown mirror ($30)
• a new chrome purple metal straw set ($19.99)
• Royal Purple Cross body bag ($45)
• 2 new caps in purple and lavendar ($25 each)
• BloodLust Bomber Jacket ($60)
• BloodList windbreaker ($45)

The collection will launch on Feb 21st (set your alarms!) through the JeffreeStarCosmetics website. - which pieces will you be shopping for?